My tipping point – I wrote a book and realized I would need to look terrific if I expected to sell any books. I had written a book before and loved the confidence I got from looking good for the book tour, tv, and speaking engagements. If I wanted that confidence again, I would have to get stylish, lose weight, and tone up. At age 68, this would be my last chance to get my groove back. So I did it! I engaged a personal trainer, a nutritionist, and hired Megan as my style consultant. Megan spent a lot of time quizzing me on how I spent my time, what I wore for my activities, and what style of clothes I liked. She gave me fashion books to read and taught me how to glean info from fashion magazines. She helped me assured me there were stylish clothes for every body type – even mine. She has helped me release the beauty that is within me. I discovered how much fun it is to look nice.
Megan cleansed my closet, which didn’t take long because I only had black slacks and black shirts, and took the cast offs to a charity or to a consignment shop for me. She made an appointment with a fabulous hair stylist and even WENT WITH ME to be sure the stylist cut my hair the way Megan wanted. Megan put me in touch with an anesthetist who tinted my brows making me look years younger. I never knew there were such talented people waiting to help me! Megan spent a day pulling clothes and shoes prior to our shopping spree so all I had to do was try things and say yes or no. This was great for someone like me who would run out of a dress shop in bewilderment after only 15 minutes. Last week, we went shopping for accessories. Megan taught me how to buy them and wear them! Our last session will be on makeup and I just can’t wait. I am so grateful to Megan for opening the world of fashion for me.
In walks Megan LaRussa ———-and I am having a blast — learning what my style preferences are in relation to my body type and life style; cleansing my closet of all the clothes I have been buying which were totally wrong for my body type and age, buying new clothes that work with my life style, age, and body type; experimenting with colors I have never worn or even considered buying before and loving them, learning what accessories complement each outfit; getting awesome referrals to a hairdresser who totally worked miracles on my color, texture, style, and the time it takes to care for my hair; a brow esthetician who lifted my whole face by adjusting my brow line; a makeup esthetician who taught me that makeup should enhance your face not cover it up; and a facial esthetician who worked with my sensitive skin to make it much healthier and younger looking.
It’s hard to believe that all this happened because of one person — and it truly is a fun filled journey. Days with Megan are filled with the 2 L’s — laughter and learning — what better combination could you have? Megan loves her work and loves people — it shows in everything she does. She and her associates are so enthusiastic about making people feel more confident about their style choices and their grooming. Southern Femmes website keeps me current on the latest trends and continues to teach me how to pull off those trends each month. Megan is always available for an email or text question if I get in over my head and continues to help me in my style education.
I now feel that I can attend any event life throws my way and feel confident about how I look and present myself. AND — if I just need a little remedial help, I know Megan will be there:) Thanks Megan and all of the Southern Femme associates, you are the best 60th birthday present I could ever have wished for!!! You have made such a huge difference in the rest of my life!
Enter Megan LaRussa of Southern Femme. When I started receiving her e-mails, I wasn’t sure her services were something I would enjoy. But the more I read her newsletters and watched her videos, the more I began to think that maybe this was someone who could help me. She talked knowledgeably and cheerfully about the subject that had mystified me all my life. Even if it turned out I was a hopeless case, just talking with this young fashion maven would be a fun adventure.
Let’s just say I’m style challenged. That’s why I think flip flops when the weather turns warm. I don’t mean cute little sandals with rosettes on top. I’m talking rubber thongs in every color of the rainbow, the kind that go “flip-flop” when you walk and usually rub their color off on your not-yet-summer-ready heels.
So I e-mailed Megan and asked her if she could help me. “Oh, most definitely,” she said. Bless her heart.
We met at a barbeque joint near our home at the farm so she would not have to navigate the winding country roads to our home without cell phone coverage. It’s easy to get lost out there, and if you go around the bend, well let’s just say you’ve gone too far.
Megan was delightful – so full of enthusiasm and energy. And, of course, she looked like a fashion plate. But she was so young! She graduated high school with my youngest son, for Pete’s sake! What could this oh-so-young woman know about how to dress me?
As it turned out, she knew plenty. Style is style, no matter what your age. That was the first thing she taught me about living the stylish life. This girl may not have experienced as much of life as I had, but she had certainly lived the life she had lived with style.
First, she asked me to fill out a survey about my lifestyle, my feelings about clothes, and why I had engaged her services in the first place. I probably told her more than she wanted to know about that, and I was afraid I might have scared her off with my neediness. But not Megan – she was a woman up to the challenge.
Next, we went through my closet, garment by garment, she asking me questions like “Where did you buy that?” and, probably more to the point in my case, “Why did you buy that?” During the process, I found things I didn’t even remember buying. Megan was kind, but firm, as she had me discard item after item from my closet.
When we were through, I felt cleansed. I stood in front of my closet, admiring the empty spaces and wiggling my clothes on their hangers, just to hear them rattle against each other, something that had not occurred in my closet in decades. It was music to my ears.
The next day, Megan sent me a look book of outfits, in which she detailed what items of clothing to wear together, along with what shoes to wear with them. She even included jewelry, explaining how to layer necklaces and stack bracelets for the funky, artsy look that she deftly understood I had longed for all my fashion challenged life.
I now had outfits to wear to meetings, to cocktail events, to church, and on date nights with my husband. I would even look good knocking around the farm. I couldn’t wait for an event to come up so I could go confidently to my closet and select an outfit that I knew would look good on me. I cannot begin to tell you how much stress that has removed from the simple act of getting dressed in the morning. For the fashion challenged, you see, life can be hard.
Megan’s expertise extended to skin and hair as well. She recommended specialists in my areas of interest. She introduced me to an excellent seamstress for alterations. She taught how to shop for things that would look good on my body type, and how to care for my new wardrobe. She even shopped with me, and she brought me style magazines and articles about how to remain fashionably current.
I can’t begin to tell you all the ways Megan has helped me along the road to becoming a southern femme. And, yes, she travels to help clients all the time.
The other day, my husband and I were busily hanging pictures and moving furniture around in our new home. Out of the blue, he said, “You’re looking younger.” Since time neither stands still nor reverses for anyone, I can only think that my new style is working.
Megan has taken me from being an eyesore to being a sight for sore eyes. I no longer dread approaching my closet each morning, and when I leave the house, I feel confident I’m looking as good as I can look.
Move over, America’s Next Top Model, here I come!
From: “A Sight for Sore Eyes”, denisehays.com
It is a year later now, and I still find myself using my “look book” to put together an outfit. The clothes I bought remain stylish and make me feel confident. I think of my time with Megan, and the purchases I made, as an investment in me! Megan’s coaching helped me not only in revamping my wardrobe, but she helped me move into a new career and a new decade of life understanding myself with more compassion and confidence.
The first meeting with Megan was something I will never forget. She sat me down in her office, pulled out her iPad and started making notes on everything I said. We went through my “homework” which consisted of fashion magazines that I marked up with likes and dislikes. She came up with my personal style, “Classically Feminine and Romantic, never frilly or overdone”. We also talked a lot about my job. Yes, I am a computer nerd. I work in Systems for a large corporation. I have been working the normal computer geek attire for years. Black pants, black shoes and an extremely boring blouse. We also talked a lot about my previous styles, all the way back to my hippie streak in high school. We talked about my boys and the stresses that I have with being a busy parent. Then we got into the deep stuff. My adoption at 6 weeks old and finding my biological parents a few years ago. I didn’t realize it until then, but that was one of the driving forces behind me wanting to step out of my old ways. All my life I was told that I needed to be a certain way. I was made to fit into a mold that I just didn’t fit. I was ready to bust out of it and become my own person. Megan was more than ready to help me. I left her office that day knowing that something big had started.
Megan cleaned out my closet. I mean, I had like 2 pair of pants, a skirt and 5 shirts left (All of which I have not worn again since those first two weeks!) Then she took me shopping. I was so nervous! She had everything laid out in dressing rooms. I tried things on and we discussed them. Why do things work, why they do not work, what flatters me, what hides my shape. I had no idea how wrong I had been doing everything! But she never made me feel uncomfortable about it. Instead, I actually had a fantastic time. We giggled and joked the whole time. I walked out with my arms full and a skip in my step.
Then I got home. Yikes! What am I supposed to do with all of these new clothes? What went with what??? Man, I should have made notes. Oh wait, Megan already thought of that! She emailed me a list of outfits to get me started. Then came the “look book”. Once again, we were in my closet but this time was much more interesting. She put outfits together and took pictures of everything so that I would remember. I had so many options! It was amazing how everything mixed and matched for totally new looks. I was blown away. This chick is good!
Months went by and we were still busy. We did skin care. We did hair (I chopped off my long stringy locks into a stylish shoulder length cut). We did make up. We did eyebrows and nails. She listened to everything I said… I didn’t want to look like a clown. I liked low maintenance hair. I hate my skin! She fixed it all.
During this time people started noticing. It was a slow progression so it wasn’t like anyone said “What is so different about you?” I would get the head nods or the sideways looks, like they knew something was different, but not exactly what it was. What was happening to me mentally was a different story. I stood up straighter and I didn’t back down as easy. My outside was starting to pull out the inside that I had been hiding for so long. I was not afraid to speak up. I felt like I had a right to be heard just like anyone else. This ultimately led to a nice promotion and respect in a field where women are rare. Instead of being patted on the head, I was being asked what I thought. No more cowering and letting others just walk over me. It would have never happened without Megan.
That was over a year ago. I still go on a shopping trip with Megan in the spring and fall to update my look. She is still pulling the best out of me. I told her this last trip I was ready to be a bit edgier. She delivered. She always finds the perfect looks to fit my personality. This time we brought a little of the rocker out in me. The cool thing is she did it in such a way that I do not feel like I am trying to be younger than I am. I am covered up but sleek. I figured I would not waste this awesome look. I brought out my keyboard and started playing out in public again. That is something I never thought I would do. Shy, simple, geeky me actually stepped onto a stage and rocked out. I loved it and plan on doing it on a regular basis. Just another gift from Megan!
I really cannot wait to see where I am this time next year. I know that Megan will be a part of it.
On a side note, my husband plays bass and was auditioning with bands. I got Megan to take him shopping. Wow! He is out of his fishing shirts and into looks that perfect for the jam bands that he likes to play with. He was recently invited to join a band and they are going to start touring in the spring. He is going to look fantastic on stage and I am going to be rocking the cool, laid back lady that just happens to be married to the bassist.
Finally, Megan really honed in on my personal style. I’ve been obsessed with European style fashion and tailoring since I was young, but I was never sure how to execute the simplicity of the neutrals, the slim lines, the scarves on myself. I’d even collected fashion books, unsure as to how to recreate the looks within and unsure why I even loved what I loved. Megan helped me to understand why I was drawn to certain looks, fabrics, colors and how I could make them work for me. Megan is not only a consummate professional with a great deal of experience within the fashion world but also a genuinely caring, sweet person who cares about her clients. After graduating from law school earlier this year, I feel more confidence that the person I’m presenting to the world is stylish, professional but approachable.
Megan truly understands her clients and what they need…she even printed out clothing combinations for me!! Including accessories!!
What more can I say? Megan is a talented lady who has a flair with helping others…what a blessing she is…sharing with others what she loves most…fashion!!
Megan put me as ease immediately! Her charming self walked me through her process of finding my own personal style that didn’t look like I was trying too hard or dressing too old. She taught me how to shop for quality over quantity without breaking the bank. It was such a great relief to have items to wear for any occasion whether that is going to carpool at school, a date night with my husband or an outfit for church. This has been the ultimate gift that I could have every given myself. It really has been the EASY BUTTON for me.